Devin Parr

Photo of Devin Parr
Temecula, CA
UC San Diego
Wine, Cocktail Culture, Italian Cuisine
  • Devin studied wine and culinary arts in Florence, Italy.
  • She holds the coveted diploma certification through the Wine and Spirit Education Trust.
  • She has her black belt in karate, which means she can saber a bottle of bubbly like a real ninja.


Devin Parr is a leading personality in the wine industry. She is the Founder and Managing Partner of Devin Parr & Associates, a consulting agency in the beverage, travel, and tourism space. She has more than 20 years of experience in content creation under her belt and was named one of Wine Enthusiast Magazine's Top 40 Under 40 Tastemakers. A passionate storyteller, Devin regularly contributes to wine and lifestyle publications as well as her own blog on, where she covers the business of wine. She is also the co-founder and editor-in-chief of The Vintner Project and co-founder of the online wine community Grapeloop. When she's not traveling the world in search of memorable wines, she moonlights as an aspiring ninja. Devin lives in Temecula with her husband, her two sons (who are infuriatingly picky when it comes to food), and her two bossy Shih Tzus.


Devin has a degree in political science and economics from UC San Diego, a certification in wine expertise from the Apicius International School of Culinary Arts, and her WSET Diploma.

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Stories By Devin Parr