What It Means When A Product Is An 'Aldi Find'

Aldi is a great grocery store to find a cheap deal, but it's also the place to shop for exclusive items. Aldi has been around in the United States since 1976, and the store has continuously gotten more creative with its marketing strategies to keep customers coming. Aldi Finds are one of those strategies. An "Aldi Find" is a limited-time item rotated on a weekly basis by the store. These items are not regular household products or grocery essentials, and they usually relate to the season. During the holidays, Aldi Finds might include hot cocoa mixes or almond nog. For a summer picnic, Aldi Finds could even help you create a colorful and delicious charcuterie board.

Aldi Finds are strictly while supplies last, so competition amongst shoppers is serious when the Aldi Finds of the week are dropped. In Aldi's weekly ad, the chain will feature its items of the week, often corresponding to a particular theme. You can find these products in their own aisle labeled as 'Aldi Finds'; shoppers recommend going on the first day they release, before they sell out. Each store only receives one shipment of its Aldi Finds section, so once they're gone, they're gone for good. 

The biggest downside of the Aldi Finds program is the fact that the items are limited-time only. Aldi first created this system as a way to test out new products, and if a product is popular, there is a possibility for it to come back in rotation or to be added as a regular item. While most of the items sell out fast, the remaining items will stay on the shelves for about a few weeks, or until they're sold out. These items can range from unique food finds, cookware, furniture, and even clothing — there isn't much that Aldi doesn't offer. Mark your calendar for Wednesdays if you want to get your hands on Aldi Finds, as this is the day these items are restocked.

The system is so popular, there's even a Facebook group dedicated to sharing shoppers' favorite Aldi Finds. Shoppers refer to the Aldi Finds aisle as the Aisle of Shame, as it can be hard to walk past without adding something that wasn't on your shopping list to your cart. Aldi is not your typical grocery store (and there are even a few reasons shoppers may avoid Aldi), but Aldi Finds make the trip worth it.