at one time this was the BEST--except for what you fresh squeezed yourself. I think it has gone downhill and is of inconsistent quality.Does anyone have any insights into the behind the scenes at Tropicana. i may have read that they now squeeze it fresh but freeze it until it is ready to be bottled. maybe that is a factor. it used to be a real treat but today it is a lot more run of the mill IMHO.