Has Target discontinued Giada's pasta sauces?

Question

It's only a year or so ago that Target started marketing Giada DL's pasta sauces. They were very highly rated in the press and I enjoyed them. They've been out of stock recently at my local Target, and looking online they seem to be oos everywhere! Does anyone know if this is a temporary issue, of has the product indeed been d/c'd?

Answer

I noticed this as well this past weekend. I did like the tomato basil. 

The online locator says it's in stock in a few stores near me, but none that are convenient to check.

Answer

Could there be a connection to her first restaurant, which opened in Vegas on 6 June, although she fired the head chef in May?

http://www.reviewjournal.com/columns-blogs/norm-clarke/giada-feared-recipe-disaster-firing-chef

http://www.thecromwell.com/giada.html

Possible rationale:
1) too busy
2) she wants her Vegas recipes to be a little different from what Target was selling but she's using the same names
3) Opening a restaurant, she needs distance from the Target credit card debacle.

Answer

from guest.relations@target.com
Jun 2 (12 days ago)

to me 

After reading your e-mail, I checked to see if I could find the Tomato Basil Sauce you’re looking for. I’m sorry for any disappointment, but this has been discontinued and is no longer available.

Answer

You may still be able to find the remnants at Big Lots.

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Giada's pastas are/were excellent, especially her orzo. Actually, her orzo used to be somewhat larger -- and that stuff was great. Giada's pasta is a little expensive, however, especially compared to De Cecco on sale.

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I am trying to figure this out too! No one has answers.

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According to my local Target it has been discontinued. I like to make my own pasta sauces, but gida's sauces were very good for sauce in a jar and good for a fast meal. I was watching her cook on TV the other day and she was using a jarred marinara - did not look like the Target one.

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I too enjoyed Giada's pasta and pasta sauce but i think the price is the reason why they no longer make them. I love Target's own high end brand pasta((one of the best pasta you can buy for the money, better than De cecco)...but it's like $2.49 for a lb of pasta and they stopped carrying other varieties. I guess not too many target shoppers like to pay that much for a lb of pasta.

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I live in Anaheim Hills California and my Target said they are no longer carrying her sauces. I have looked online and it keeps saying Target, but they are no longer selling it.

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I'm hunting around in Las Vegas for the sauce.I got nowhere contacting her web site.

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I thought I could get an answer on Giada's FB page, but apparently not. That being said, because I am so disappointed that this sauce is no longer at Target, I looked to see what other sauces had a high recommendation, and good taste. I've seen mentions in the past about Victoria's brand of Tomato Basil sauce, but I don't recall ever seeing it. Wouldn't you know, I saw it the other day at Walmart! It's around the same price as Giada's sauce, so I bought two jars to try. I have to admit, it's every bit as good, and it seems to be a replica of the same ingredients (no paste, just tomatoes). I added a pat of butter to it to give it that glossy look and extra umph. I'm buying it for now on.

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Collectively WE have to search out for a replacement and keep this blog going.Something has happened at Target and Giada that everyone is tight lipped about it. Time to move on,find a replacement.

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I also tried to contact Giada's "people" or whoever manages her website. They sent back a reply telling me to contact Target! I also asked them what brand of jarred sauce she uses on her show - not reply to that. I sent another email just asking about the jarred sauce she uses - still no reply. Guess I'll try the one from WalMart. I usually make my own, but I do like to have a couple of jars of something good for emergencies.

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I've moved on.I wasted too much time attempting to get to the bottom of this case of the "missing sauce".Somewhere in these blogs someone mentioned VICTORIA at WALMART. So I tried it. I gotta say....it's a WINNER.

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I called the 1-800 # on the back of my LAST jar of Giada Tomato Basil pasta sauce and they couldn't find it in any Target store around. Sounds like the relationship has ended. I'm trying to google it and find it elsewhere, but so far no luck! Darn, love that sauce!!!

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I will discontinue Target.

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No reason for me to shop at Target anymore. Just went over there and it's truly the only reason I ever go to Target; generally bought half a dozen jars at a time so my last trip there was months ago. Not sure how they could discontinue a product that was ranked #1 by Consumer Reports. Fools!

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I see Victoria brand pasta sauce basically everywhere..and just thought it was another typical supermarket pasta sauce but after reading these reviews, I'd definitely give them a try soon. Thanks!

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Noticed that my local supermarket had Victoria's pasta sauce on sale for $3.99. bought a jar of the one that has basil in it.

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Yesterday I was at Target looking for Giada's spaghetti sauce and it was nowhere to be found; won't go to Walmart because my husband's retired from the auto industry and gets a pension check because of the union; Walmart doesn't want their employees organizing; therefore, I will need to make my own spaghetti sauce instead of checking at Walmart.

Answer

I can respect your positions as union workers or families of union workers vis a vis Walmart, but at this point you surely must know that most everything you buy is non-union. I know that Walmart is a well-known target (pun not intended), but are the guys who pump your gas unionized? Do you have apparel or appliances that are made in China or Bangladesh or Nicaragua? If so, how do you justify those purchases? Might I guess that it's because you feel you have no other choice? Hopefully you can find another supplier and I've seen the product at Costco, but if you can't, would it be the worst thing in the world to sneak into WM and pick up a couple of cases because you had no other choice?

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I hadn't ever tried this sauce but I just purchased some at my local grocery outlet for 69 cents a jar. I just had some today and it is really good.I was curious ,what is the regular price?They only had the Tomato /Basil.

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It was reported that Giada DeLaurentiis' Tomato Basil Marinara was chosen by Consumer's Report as the best on the market (and yet very affordable); unfortunately it has been discontinued. But the good news is that the recipe was shared by Today.com: http://www.today.com/food/try-sauce-boss-giadas-first-place-marinara-1D80361093

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Has Target discontinued Giada's pasta sauces?

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