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Super Bowl Sunday: Second largest fresh produce sales of the year

Melanie Wong | Feb 6, 201212:20 AM

Just learned from a friend of mine who knows about nearly everything related to produce markets that Super Bowl Sunday represents the biggest produce sales of the year, second only to Thanksgiving. He said, "Avocados, cherry and grape tomatoes. broccoli, celery, snap peas, salsa..... The tomatoes and peas come from Mexico. The broccoli and celery from Imperial Valley, CA and Yuma, AZ. Avocados from SoCal and Mexico. Been that way for almost twenty years..."

I found it interesting and thought others might too. Here are a few pieces on the subject.

"What Will American Eat on Super Bowl Sunday?"

"Perishables Group Reports on Super Bowl Weekend" Feb 4, 2011

"Super Bowl: Healthful Foods Need Not Apply"

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