A couple of us went to the newest Lupe Tortilla's location here in Westlake for lunch today (next to Chick-Fil-A in the same shopping center as the HEB at Bee Cave and 360) and the soft open is on!
The soft open process works like this- you come to the front and request an invitation to enter the restaurant. If there is space available, that invitation is granted along with a time to come back to dine. Happily, there is a lot less general foot traffic here than there was at Arbor Walk, so when we showed up at 11 today we got right in. And when we left at 12:15, the place was half full and there was no line. As word gets out, I expect this will change- but for now this is a much easier soft open to get into than Arbor Walk was.
It has only been going a few days, but already the food and service we enjoyed was at the level of the long-established locations in Houston.
Anyhow- wanted to get word out while it is still easy to get in. Given the dearth of good restaurants in Westlake the past several years, I think in due course this will be one of the busiest restaurants in the area.