Okay, so every time he say "bam" or "kick it up a notch" I want to vomit. And yes, he dumbs it down in an unforgivable fashion. But is there a case to be made that he also is bringing a new sense of awareness of good food and cooking to many average Americans? What got me thinking about this are the recent shows he's done on food/wine pairings. Much less "bam," considerably more effort to educate in a non-pretentious way about wine and the food that makes it taste good. Yes, it's the sort of information useful mainly to a beginning wine drinker, but that's the point, isn't it?
Just a thought.