General Discussion

Breakfast

WAKE UP BREAKFAST CEREAL INDUSTRY!!!!!

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WAKE UP BREAKFAST CEREAL INDUSTRY!!!!!

mark grossman | Aug 2, 2003 10:17 PM

is there any one out there not exasperated by dry breakfast cereal going stale once the cellophane bag in the cereal box is cut open?? is there any reason why the geniuses at Kelloggs, General Mills and Post cant replace that interior cello. bag with a built in ziploc storage bag? or are the geniuses more concerned with the cereal going stale ASAP so as to accelerate sales??

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