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Tequila leads luxury spirits boost

zin1953 | Jun 22, 201507:04 AM

"Luxury brands of Tequila backed by celebrities such as Sean Combs (aka P Diddy) and George Clooney have started to eat into the market share of white and brown spirits.

"Although Whisky and Cognac are most associated with luxury spirits, accounting for 45% of the global retail sales value of the premium market according to data from Euromonitor International, Mexico’s agave-based spirit is starting to make a move." (article continues)

Tequila leads luxury spirits boost

www.thedrinksbusiness.com
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