Ate for the first time at "Standard 2706" Friday. It was a great lift from an otherwise dreary weekend. The place was empty because of the rain but was supposed to be near full Saturday. My guess is that because it is in Deep Ellum that it will never be overrun with North Dallas foodies, so it should be a good choice for impromptu diners.
The food is upscale new American with such comfort foods as braised spare ribs (incredible!), Steak and polenta, salmon, etc. Everything we had was very good but we were especially impressed with the ribs which were succulent, lean and did truly fall off the bone. They were served with a white bean puree which was a great match. The salmon tartare and the charred beef appetizers were definitely a Dallas best of class. The beef was hot charred but rare on the inside and was served in a rich reduction on top of a "potato chip", a very tasty potato cake. The wine list is small but good. Few restaurants in it's price range carry Potelle chard or Regusci merlot, so if you want to ramp it up a bit you can, but otherwise the food prices very reasonable.
I highly recommend Standard. It's on my Iris, 2900, etc new american rotation for sure.