See the link below for another Andiamo's posting and a link to their website. I hate to see someone trying this hard go out of business. Yes, the service is "unique," maybe we can view it as esoteric, thus providing another interesting reason to go.
Last time I went, the owner loaned me a copy of his favorite movie, "Helen of Troy." I'm going to bring it back soon, but I was impressed that he trusted me with it.