Triscuits name origin: Twitter reveals electricity biscuts origin
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I love learning about the genesis of odd food names (and words in general), so the recent revelation about the origin of Triscuit crackers’ memorable moniker has completely delighted me. If you haven’t yet heard, allow me to share.

Like many people these days, my current morning habit is to hit snooze on my phone alarm and then immediately scroll through the latest horrible developments on social media (and elsewhere)—but sometimes there’s a bright spot, and often that bright spot is kind of silly (GIFs of dogs walking in booties never, ever get old). Sometimes the silly thing is also legitimately enlightening, as with the recent account of an investigation into the origin of the catchy and quirky Triscuit name.

On Twitter, where I always go against my better judgment, there was an illuminating thread by Sage Boggs posted on March 25:

It popped up in my feed on Friday, and I was primed to be especially interested in the subject, as I eat a lot of these crispy crackers (specifically, the Garlic & Onion flavor that’s “woven with poppy seeds” per the box copy; I am not comfortable disclosing how many boxes of them I buy each month, but trust me when I say I truly love them—especially with sharp white cheddar and marionberry habanero jelly).

Triscuit Roasted Garlic Crackers, $2.56 at Walmart

Another personal favorite flavor.
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Anyway, if you’ve ever thought about how the Triscuit name came about, you may have assumed it had something to do with the number three—like, maybe they were invented in a tristate area…? Or have three core ingredients?—but the truth is much more electrifying.

The whole Twitter thread is legitimately captivating and you should read it…but if you just want the truth, here it is:

Early Triscuit ads touted the fact that these thoroughly modern marvels of snacking were “baked by electricity” (and also only cost 15 cents!). Hence, electricity + biscuit = Triscuit!

You would be forgiven for having your doubts. After all, the current box design for the Original flavor of Triscuit—it is so hard not to keep typing Triscuits, plural—announces that what’s inside “starts with 3 simple ingredients” (“starts” being the key word there):


But the official Triscuit Twitter account confirmed the jolting truth in the thread, and recently posted more proof on Instagram too:


Snopes also confirmed it, so there you have it. (Also, Triscuit should absolutely bring back that lightning bolt logo design.)

I, for one, will enjoy my snack time even more now that I know the Tesla-riffic origins of the Triscuit name, and I thank Sage Boggs for bringing me a bit of genuine happiness amid the morning news slog.

Header image by Chowhound, using photos from Amazon and Michał Mancewicz/Unsplash

Jen is an editor at Chowhound. Raised on scrapple and blue crabs, she hails from Baltimore, Maryland, but has lived in Portland (Oregon) for so long it feels like home. She enjoys the rain, reads, writes, eats, and cooks voraciously, and stops to pet every stray cat she sees. Continually working on building her Gourmet magazine collection, she will never get over its cancellation. Read more of her work.
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