New hole in the wall (meaning = promising) place just opened Saturday June 2 on Route 9 in Hadley, in the strip mall with Mi Tierra and the halal meat market. Had a tofu banh mi, summer rolls -- both excellent. The sauce on the banh mi was tasty, the ingredients fresh, and while the roll did not quite convey "Paris," it was plenty good enough. Sauce for rolls was good, too.
Owner gave us the banh mi after we bought the summer rolls and a bubble tea.
Definitely going back. The menu is still small -- basics like fresh rolls, pho and banh mi -- but they seem good at what they're doing so far.
Not 100% sure of the name of the place, but this is husband's best recollection.