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Packaged Foods 25

Kellogg's Raisin Bran - What happened?

jhopp217 | Jul 21, 201212:07 AM

I'm not a breakfast cereal kind of guy. Haven't been since I was a young child. I never liked the sweet cereals, but must admit as an adult, my go to cereal is either Honey Bunches of Oats or Honey Nut Cheerios (Ironically I hate honey). Well I bought a box of KRB because it was part of a huge sale. I was kind of excited. I remember the sugar coated raisins sweetening the crispy flakes as a child. I was shocked to find that it was bland. The raisins were soft, but not sweet. The cereal totally lacks flavor. So what happened? A friend said it's probably because my palette has changed. I think they changed the recipe. Any thoughts or knowledge? It's truly like eating dirt now.

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