There's a good interview with the FL GM Laura Cunningham in the March issue of F&W. It get's to be a bit of a product placement yarn. All in the PR push for the opening of Per Se (NYC).
Anyway, I've searched on the Internet, and on this site for coffee mentioned as Laura and Thomas's favorite, Equator. The article says it's a Bay Area-based company owned by two women who sell only specialty blends. This is the coffee they serve at Per Se and FL.
Anyone know where to get this coffee?
I've also posted the link to the article if your curiosity about their lifestyle is piqued.