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A few Fairway Observations


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A few Fairway Observations

Peter in the Heights | May 30, 2006 01:35 PM

Too busy to give a properly structured opinion, so here goes:

-- Generally, a thumbs up.

-- Insane layout! They had a giant empty rectangle within which to work. Why did they feel the need to lay the aisles out in such a crazy pattern that they literally had to lay big yellow arrows on the floor to lead you through?

-- Good prices, good selection.

-- Produce section seemed a little lacking compared to the UWS store. I expected a bit more variety -- a few more wacky items I've never seen.

-- Bakery seemed a little paltry

-- Fish counter seemed to have a good selection though the whole fish on display/for sale were none to fresh -- milky eyes. granted, it was late Monday on a 3-day weekend, but still.

-- Meat counter and overall meat selection looked great.

-- The parking lot was only 2/3rds full (main lot in front almost full, side lot empty) and the store was CROWDED. Had to say "excuse me" to get by at least 10 times. I worry that it will be unnavigably crowded at times.

-- Despite crowd, very little wait at cashier. Maybe 2 people ahead of me, each with only a dozen items or so.

-- The crowd looked to be overwhelmingly yuppie/gentrified Brooklyn (like me) who were doing their Sunday night shopping for the week (on Monday because of the Holiday weekend). I expect that on weeknights around 8pm it'll be pretty quiet in there.

Overall, it's a great addition to Brooklyn. I see myself going there once every few months when I want a few different odd items or am throwing a big BBQ and want to eye my meat before buying it (otherwise I'd use FreshDirect.) If FreshDirect were not around, I imagine I'd be there every other week.


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