This morning I trekked down to Roberts Market in Woodside to pick up a bottle to complete a flight for a tasting this weekend. Why did I drive so far? The price was marked down below cost and less than 50% of what other retailers are charging. I'll tell you about it after we taste it Saturday.
There are plenty of other stellar wines discounted substantially. I've linked a partial list of the red Burgundies below, and there's more. I browsed the sales rack (closest to the meat counter) and grabbed two bottles of 1995 Hubert de Montille Volnay Premier Cru red-tagged at $19.99! This is priced below original cost and is less than I paid for the bottles I bought in France three years ago. Quite a deal from one of my favorite producers with six years of cellar aging to boot...it should be ready to drink soon and I bet it shows well with some aeration. There's more in stock of this bottling.
If you are interested in exploring fine wines and paying less than full tariff for the education, go there. If you normally spend $10 for a bottle of wine, think about upping that to $15 or $20 this time and ask John Akeley, the manager, to pick out something from the sales rack for you. You'll be able to get something that normally retails for $25 to $60 for your effort and live a little this week.
This was my first time to visit the store and browse the shelves. I was impressed by the range of selection and quality. I've been buying wine from John for some 8 years now, but only by phone and at special tastings. The economic downturn has pulled the rug out from under his traditional customer base for these types of wines, and he needs to move them. This is a buying opportunity for those still liquid.