I was in a Walgreens (Fairfax VA) last week and noticed a sign for "Cafe W," serving lattes, etc. I found this odd, because whatever this Cafe W was, I could not seem to see it from my vantage point in the store. I thought it peculiar to have a coffee bar that you couldn't see from the outside of the store.
So I correctly assumed it was for people already inside shopping, but wondered how such a thing could be profitable.
Turns out it's an unmanned location where you can make a variety of hot and cold drinks, designed to keep people in the store longer. It's strategically placed opposite the milk case, the photo counter, and other areas of the store.
So, anyone tried Cafe W?