From the SF Bay Area board:
"Several months ago, I noticed that the inner wrapper of this camembert has changed from a thinnish, plasticized paper to a much thicker, all-plastic wrapper. The old wrapper was printed with the Le Chatelain trademark, and the new wrapper is plain white. I also noticed that whenever this newer wrapper is used, the cheese is bland and scentless, like a feeble American knockoff."
What you're describing sounds like the recently introduced thermalized version.
It's illegal to import the raw-milk version. Always was, but now it's enforced, and the fines are very steep.