To preface this, my husband bought us the promo package that Asheville Ind. Rest. Assoc was offering; Main course dining, which has 29 Buy one get one free coupons at local independent restaurants. So over the next few months, expect a lot of reviews! So for brunch today we went to the Southside cafe. This restaurant is suffering a severe identity crisis. The interior is in dire need of a remodel.. Styled in "classic southern" (think mauve and country blue). But there were some modern touches that left one confused. The glassware and plateware were rather stylish, but the silverware was the old "sea shell a la holiday inn banquet". I noticed that the wallpaper in the ladies room was the same I had in my living room when I was a kid...25 years ago. I know to some people details like this don't matter, but for me its a package deal. The menu was overloaded with egg dishes, the only non-egg dishes were pancakes and french toast. A few of the specials ( the one lunch dish) also excluded eggs. I opted for the California Benedict (15$) which was a toasted piece of sour dough bread, spreaded with goat cheese, topped with arugula, tomato, asparagus, and poached egg, with avacado and fruit on the side. The dish was quite good.( actually got an appropriately cooked egg) My only complaint was that the avocado was brown, and the plate had not been pre-warmed ( a necessity when it comes to eggs and hollandaise IMO) so halfway through the meal, my dish was ice cold. Service was average. not bad, but not a skilled server. We had to ask about the specials, and a few items on the menu which she had to go ask the kitchen about. Also when I told her about how it would have been nice if the plate would have warmed, she said "yeah, they usually are" Not sure how I felt about that reply. Our bill came to about 35$ with the coupon not including grat. ( throw in a bloody mary on there as well) All in all an average meal. The place has a lot of potential , the food, as I said was quite good, but it seems the owners lack motivation to keep it up.