I relocated to a midwestern small town and joined the fundraising committee of a local non-profit. We had a fundraiser cookout last week and did it their way, selling burgers, grilled pork chops and brats. The trouble is that these items are available at at least four other establishments in town and not interesting enough to draw anybody to our location. We got killed - 14 hours in 90 degree heat for about $100 profit.
We have another cookout coming up. I'd love to add some signature item to the menu that we can advertise the heck out of. It has to be grilled, delicious sounding but not too exotic for local palates, not require too much grocery expense, and be simple enough for unskilled volunteers to execute with my guidance.
Quite a challenge, but I'd appreciate any thoughts. (I'd love to do grilled corn with Mexican and ancho/honey butter options, but we need an entree idea)