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For those who love it, can someone explain the appeal of the McRib?

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For those who love it, can someone explain the appeal of the McRib?

ipsedixit | | Oct 13, 2010 10:29 AM

With the announcement my McDonald's that the McRib will officially make a limited comeback on November 1, it got me to thinking.

For those who love it, can you explain to me its appeal?

Don't get me wrong. I'm not bashing the McRib.

In fact, I sort of like it sometimes.

If I'm in in the mood I'll order it if it's available, but it's biggest draw for me is that sweet-tangy bbq sauce. And while I enjoy the sauce, I sort of consume it with the attitude you might find in a queasy child partaking of her first bite of escargot -- with a bit of trepidation and blissfull ignorance of not knowing exactly what are in those "ribs" of the McRib patty. To me, at least, it tastes like a meatloaf sandwich slathered with bbq sauce. It's ok, but nothing I crave on any sort of consistent basis.

So what exactly is the appeal for those of you who really enjoy the sandwich?

Is it the sauce (as it is for me)?

The texture of the McRib patty?

Some combo of the above two?

Or, its limited availability and (artificial) exclusivity?

Something else?

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