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Frozen yogurt - why all the buzz around town?

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Frozen yogurt - why all the buzz around town?

BobB | Apr 28, 2011 10:30 AM

The Globe did a piece this week on frozen yogurt as if it's some recent invention, and the Herald a few weeks back did one questioning the buzz and claiming that it really got started back in 1994.

In fact it goes back much further than that - one of my roommates worked at a frozen yogurt shop in Harvard Square in 1972 (I can't think of the name, but it was where TeaLuxe is now, if I remember correctly).

Why does everyone seem to think it's something new and exciting?

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