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Amazon ratings- wisdom of the crowd?

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Amazon ratings- wisdom of the crowd?

h
hobbess | | Feb 24, 2010 12:25 AM

Does anybody see any problems with the following methodology:

If you want to buy a measuring cup or some other cookware product, go to Amazon and look through the items they sell in that category, and pick the one item in that category with the highest rating? Assuming the sample size was large enough, wouldn't that method tell you what the best products would be?

Or, do you think a single expert would be a better guide who's able to test a wide range of products in the same category against each other?

I've noticed that there are quite a few equipment recommendations from something like Cook's Illustrated that get really poor ratings on Amazon.

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