According to the Arizona Republic, the Nielsen Company studied the sales of consumer goods during past recessions to see which items continue to sell and which items’ sales tend to decrease. These are the findings:
The most recession-proof items are seafood, dry pasta, candy, beer and pasta sauces.
The most recession-vulnerable items are carbonated beverages, eggs, cups and plates, food preparation and storage products, and tobacco.
It makes sense that pasta and pasta sauces—the building blocks of cheap, easy meals—continue to sell well during tough financial times. And it also makes sense that people who are trying to save money might skimp on soda, disposable cups and plates, and cigarettes. But what makes seafood and candy recession-proof? And what makes eggs recession-vulnerable? Personally, I’m more likely to eat eggs for dinner when I’m avoiding big supermarket bills. And if I’m feeling broke, I’m not going to splurge on seafood and Snickers bars—but that’s just me.
When money is tight, what kinds of foods do you focus on buying? Which do you give up?