A shelf of Fireball bottles

What's The Difference Between Fireball Cinnamon And Fireball Cinnamon Whisky?

NEWS

BY NIKITA EPHANOV

Bottles of Fireball on black
Fireball comes in two varieties: Fireball Cinnamon and Fireball Cinnamon Whisky. Although differentiated by just a single word, they are surprisingly different.
10 pack of Fireball Cinnamon
Most prominently, Fireball Cinnamon is much less boozy. It employs a malt or wine base rather than a spirit. The malt version is 33 proof, while the wine version is 42 proof.
Woman pouring glass of Fireball
Fireball Cinnamon Whisky clocks in at a much stiffer 66 proof — yet still below the customary 80 proof of a full-strength spirit, hence it isn't actually whiskey.
Bottles of Fireball on store shelf
The company packages all the liqueur offerings in the same 50 mL containers, and even the label is nearly the same, leading to a series of lawsuits claiming false advertising.