Five Guys is overly pricey when compared to other fast food places, and it all comes down to its business model relying on investing in better ingredients and cooking techniques.

For reference, MoneyGeek found that the average price of a meal at Five Guys in 2024 was $20.84, with Wendy's, Burger King, and McDonald's staying under the $14 mark.

Five Guys takes pride in its foods' quality. Its ground beef burgers, for example, are grilled and served fresh, never frozen, and it only uses the costly peanut oil for cooking.

In 2010, founder Jerry Murrell stated that the chain raises its prices to reflect the cost paid for food. Supply, operations, and labor costs all factor into the prices charged.