The Iconic Brand Behind Winston Churchill's Favorite Scotch
NEWS
BY ROBERT HAYNES-PETERSON
Britain's iconic prime minister Sir Winston Churchill was no stranger to scotch, and he was particularly fond of Johnnie Walker Red Label and the more expensive Black Label.
Johnnie Walker is a blended Scotch whiskey brand, meaning it's made up of several different kinds of whisky from several distilleries. Each expression is identified by a color.
Red Label is a no-age statement blended whisky and is made of up to 35 different component whiskies. It's considered the base core label and has a slightly sweet, then smoky open.
Black Label is the next label up in the portfolio. It features only single malt and grain whiskies and is aged 12 years, creating a milder, rounder whisky with increased smoke.
Churchill’s appreciation for Johnnie Walker is well documented. He once signed a book of his to John Walker's son Alexander, dubbing Johnnie Walker the "national brew."
