Person getting beer off shelf

Never Break This IPA

Rule At The Grocery Store

NEWS

BY CAMRYN TEDER

Line of IPA bottles
Chowhound spoke with former brewmaster Rich Higgins, who said that before buying an IPA at a grocer, you should ensure the store keeps their beer fridge in the dark.
Man holding glass of beer in distillery
"When light shines on beer,
it irradiates hop bittering compounds and breaks off an aromatic molecule that's also in skunk spray," Higgins warns.
IPA section at grocery store
This makes light a dangerous element for IPAs especially, as the more bitter the beer, the higher the hop content, and the more sensitive to light exposure.
Two glasses of IPA on table
When buying a new package of IPAs, the temperature of the storage area also matters. Warmer temperatures speed up oxidation, so buy beer that's been kept in a beer fridge.
several glasses of IPA beer
For a quality IPA experience, follow these rules, because once your beer is lightstruck, you can't go back. "Those skunky, aromatic thiols are
in there for good," Higgins says.