Interesting Facts About Taco Bell's Cantina Brand
NEWS
BY REBECCA SNEERINGER
Start
Taco Bell’s Cantina brand began in 2015, when the first Cantina restaurant opened in Chicago, Illinois. These restaurants have no drive-thrus and are a sit-down experience.
Mission
The new Cantina restaurants challenge fast food conventions with decor, shareable plates, and boozy drinks that appeal
to people living in urban areas.
The restaurants' clear distinction from the typical Taco Bell locations makes it more in line with the fast-casual sector that encompasses chains like Chipotle and Panera Bread.
Location
The Cantina restaurants are placed in urban environments due to their high foot traffic, and the drive-thru is replaced with a space to walk into and interact with.
Design
Local art and decor and stylish building concepts, including an open kitchen, played an important role in differentiating Cantinas from the typical
Taco Bell restaurants.
Booze
At Cantinas, Taco Bell's signature freezes are turned into frozen cocktails called Twisted Freezes. Cantina restaurants also serve beer, wine, and sangria.