First of all, the spelling issue for those of you who need closure:
"...why did he (Leonard) persist on misspelling the name of his most famous product? At Leonard's they've always been malasadas -- one S short of the proper Portuguese spelling.
Rego Jr. doesn't have any of those answers. He remembers a woman complaining often to his father that malassada should have a double S. "She used to tell my dad all the time, 'Why don't you fix your sign?' He says, 'Nah, I'm not going to.' "--Betty Shimabukuro
Star-Bulletin Wed August 23, 2000
On my recent trip to Oahu I ate an amazing meal at Mavro's whose finale was Lilikoi filled Malassadas atop Guava Coulis with Pineapple-Coconut Ice Cream. They weren't the old stand-by, but they were (dare I say?) better than I've ever tasted. The pastry was perfectly moist and the lilikoi filling gave them a tart contrast of flavor.