Restaurants & Bars

Skip the hype and avoid Avenue in Long Branch


Restaurants & Bars

Skip the hype and avoid Avenue in Long Branch

seal | Jul 4, 2006 01:12 PM


We just got back from a special anniversary lunch at Avenue. Big mistake.

We were hoping to get at least a Balthazar level food experience without the drive into the city, but alas. On a positive note, the ingredients were fresh.

I would like to know what happened to making sure the customer is satisfied. After reading the small blurb in Gourmet, and then checking the Avenue website online, I had decided that the lobster "tartine" was to be my lunch. I am a big fan of brioche and can usually judge a restaurant solely by it.

Well, the lobster arrived on a store bought potato roll (read - hot dog bun) and my face fell. Not shy, I immediately found the manager and complained that this was not what was advertised. Instead of asking me if I would like something else, or some other similar response, he went and got the chef.

I stood there like an idiot when the chef came out. Was I supposed to discuss the merits of brioche over hot dog buns with him?

$80 for food only at lunch may not grant me "high roller" status, but I believe I am entitled to be satisfied. I would have gladly paid twice that if I could have enjoyed my lunch.

It is now part of my mission to spread the word of mouth to my entire family and allow my mother and mother-in-law to do what they do best and gossip.

Am I wrong?


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