With Purim behind us, we now turn our attention (and our pocket books) to Pesach. I noticed ads in both 5 Towns Jewish Times and the Jewish Press advertising hand shmura matzos for $9/lb (KRM Kollel), $8/lb (Goldberg’s). I distinctly remembered seeing both Brachs and Gourmet Glatt charging approx $18/lb!! for smurah matzos. What gives? I understand that matzos, both shmura and machine as being made from flour and water. The price for 18 minute machine matzos is being advertised for $2.19/lb and the machine shmura is going for $4.49/lb. So what would be the difference between the $8/lb and the $18/lb hand shmura matzos?