We went to Lure on 2nd Ave. in San Mateo on Saturday night. I'm sorry that I can't provide a bite-by-bite CH-calibre review with wine list analysis etc., so I'll just hit some highlights.
The menu leans very heavily toward seafood. The preparations are creative but not over the top. The seasoning is pretty bold, which I enjoy. The amuse buche with artic char was fresh and flavorful. The scallops in a sauce with tomato and cumin was also delicious. However, some dishes were awfully rich -- I tried a spoonful of my husband's shrimp and coconut bisque and it seems more like a sauce than a soup. For dessert we shared a sabayon with grapefruit, which we also enjoyed.
I only glanced at the wine list (someone else ordered it) and noticed that there were many more whites than reds, and pretty geographically diverse.
The restaurant is located right in downtown San Mateo, but the sign is pretty small and easy to walk right by. The space is narrow and the decor is urban-chic, which we appreciate in the 'burbs. The soundtrack was kind of odd (Rick James?).
Overall, this was a fun, tasty date night restaurant. Our server told us that it opened in November and hasn't done much PR. The room was pretty empty for a Saturday night, but I hope it picks up, because this is the kind of place the Peninsula could really use.