Went w/ a couple of coworkers for lunch today. For lunch you order off a checklist menu (like sushi a la carte at certain places). Food was very good. I ordered the pho baguette, basically a bowl of pho in banh mi form. There was a hoisin/sriracha aioli that was very fitting, and came with a side of pho soup to dip the sandwich in (like a Viet French dip). Coworkers ordered the pork belly & egg and tofu bun, respectively. Had a taste of each, and the former had 2 fatty pieces of pork belly w/ a poached egg & pickled veggies. The bun was fairly standard, but tasted legit at least. I think I saw Neroni in the kitchen too.
If there's a problem, besides the growing pains of new openings (service, etc. was fine for us though), is how people will react to the prices. It's quite expensive - $11-13 per banh mi, and entrees are all ~$13. The banh mi looks like a footlong though, if that makes people feel better. We each got just a dish and it was like $17/person. So not sure how this will be received as purely a lunch spot (dinner menu looks much more ambitious though). We went at 11:45am and it was empty; by 12:15 however it was packed. Parking is definitely a pain in the ass. But we'll definitely be back, and for dinner as well.