Before we begin, I just want to say that we will be talking about real Japanese Ramen cooked to perfection, not $1 for 10 package of instant noodle.
We have noticed a fairly big explosion of Ramen shops in the US major cities for the past few years.
Many people believe it is just a little hype and it will pass. In other words, the number of ramen shops has passed the long-term sustainable number.
At first, this seems like a reasonable assessment, but the more I look around, the most I question it. For the last 10 years, I have seen more Vietnamese Pho shops than Japanese Ramen shops. There are also many more Chinese wonton noodle shops as well. So why do people say the Japanese Ramen is a hype, but I don't remember people calling Vietnamese Pho or Chinese wonton a hype?
What do you think? Do you think Japanese Ramen trend is a hype or do you think this is just the tip of the iceberg?