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Beer, Cider, & Sake

Diageo shares jump amid rumours of takeover

zin1953 | Jun 8, 2015 06:54 AM

Either the entire company, or just Diageo's beer division (they own Guinness) . . .

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"The reason for the sudden popularity of Diageo was publication of a lone report in Brazil that the country’s richest man, billionaire Jorge Paulo Lemann, might be thinking about putting together a takeover bid for the world’s largest premium alcoholic drinks company . . .

. . . Lemann’s equity company controlled 65% of Brazil’s beer market before merging in 2004 with Belgium’s Interbrew to form InBev. That group bought America’s Anheuser-Busch in 2008 to become the world’s biggest brewer."

Diageo shares jump amid rumours of takeover

www.thedrinksbusiness.com
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