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Century City: Why must we suffer like this? - Sen Asian Kitchen


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Century City: Why must we suffer like this? - Sen Asian Kitchen

JudiAU | Jan 31, 2011 09:27 AM

I received the following promotional email today. I probably would have tried the restaurant as soon as it opens except I was forwarned by the following email from management.

Text from restaurant. Commentary my own.

Enticing New Restaurant Brings Asian Flavor To Century Park: Sen Asian Kitchen Opens at 2000 Avenue of the Stars on the Promenade of Cafes on Monday, January 31, 2011

Sen Asian Kitchen has arrived on the hip, LA scene with a fresh approach to Asian style cuisine. [Fresh as the suburbs of Iowa City]

Along with traditional Chinese dishes such as orange chicken, beef and broccoli, won ton soup; fresh sushi will be served made to order. [I am already scared. Orange chicken, won ton soup, and “fresh sushi” should not be together.] …

The new restaurant, designed by the world-renowned Thomas Schoos (designer of Tao, Koi, The Penthouse, etc.), celebrates its location on the Promenade of Cafes at Century Park with a contemporary enriched Asian theme... [“Contemporary enriched Asian theme”—is this English?]

Upon entering the 100-seat restaurant, customers are greeted with grand, contemporary bamboo light fixtures. Exposed vintage barn wood adorns the walls, modern tables with tables and community style seating available for those who like to talk to their neighbors. [Er, no]

The back wall houses the sushi bar with head sushi chef and mastermind, Ryota Okumura…. [Anyone want to lay odds on this “mastermind” ever working the line”?]

With fresh sushi made daily, it’s near impossible not to satisfy all of your Japanese cravings. [Wait—what about the orange beef? I thought this was Chinese, oh right, “Asian.”]

With creations such as the Avenue of the Stars roll, a vegetable roll covered with fresh albacore served with crispy onion and pesto sauce [this is the most horrible sounding dish I’ve ever been forced to hear about] and Baked Crab Hand Roll with a choice of spicy mayo, now being a classic roll for many high end restaurants (served at a lunch price), [Right- because a spicy crab roll is only served by “high end restaurants” and not ever sushi lunch truck disguising krab] chef Ryota’s culinary glory will not disappoint. [Let’s all take a moment to reflect on this statement, yes, you heard them, “culinary glory”] In conjunction with the traditional favorites of Chinese cuisine, fresh salads will be served daily including the Arugula Endive salad, Chinese Chicken salad, Main Mein salad and Asian Pear salad. [ So now we have fast food Chinese, sushi worthy of “culinary glory”, and arugula salads.]

But honestly, perhaps I am wrong? Any intrepid hounds out there? Reports please. I can’t bear to the legwork myself on this one.

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