I have a friend who serves Illy espresso in his
cafe. Illy is raising its prices about 12%
due to the euro's rise against the US dollar,
so he's thinking of switching to Lavazza, which
he thinks has a reputation about on par with
Illy's. The Lavazza is about 35% cheaper.
Is Lavazza in fact about as good as Illy?
What are the potential pitfalls to making
such a switch at a cafe?
Does Lavazza resemble Illy in their dealings