In France, one could go to the producer's market or to a small oil shop in the countryside and taste/buy amazing olive oils for only $20-$25/L. In Spain it's even cheaper.
Even a fancy shop like Olivier & Co sells a liter new harvest for only 30€, which it sells in the US for $60. I've searched online and it seems good quality is $60/L min.
I'm sure there are lots of small producers here in California, anyone know a good source for oils directly from the producer for cheaper than the fancy shops in the big cities?