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Ontario (inc. Toronto)

Le Pain Quotidien: my first encounter with the boulangerie

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Le Pain Quotidien: my first encounter with the boulangerie

sepandee | Oct 11, 2008 04:20 PM

I live just outside of downtown Toronto, and when i got back from my travels in september, what do I find under my building? A BOULANGERIE! Le Pain Quotidien. Awesome, I thought. How I had dreamt of having a near by boulangerie just like my days in Paris, where I can buy fresh bread and baguette everyday. I'm not very very fond of ace bakery, and when I buy their products (their baguette specifically), it's from a large chain store. Doesn't feel half as good as buying from a boulangerie. This must've been the answer to my prayers. Oh thank you, god of capitalism and good taste!

So i enter the store and look at their baguettes and breads. Not bad at all. THe store is clean and it's actually a huge coffee shop/restaurant (relatively speaking). So I ask for a baguette. And then comes that fateful moment: "That'll be $4.50 people," or something around that price.

$4.50? FOUR FIFTY for a baguette? Are you kidding me? I know my hood is a bit expensive, but FOUR FIFTY FOR A BAGUETTE? And that's how all the joy that had rushed through me minutes ago vanished and i died a little bit inside.

I mean, I don't think there's anywhere in Europe where you can find a baguette for CAD4.50. To me, the term 'boulangerie' brings with it certain traditions and practices: availability, affordability, friendly, etc. Le Pain Quotidien clearly failed the affordability part.

ANd that's it. Just had to give my rant. I'm back to square 1.

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