I haven't thought much about 7-Eleven lately – really not since a friend told me her favorite snack is a 7-11 hotdog. And before that, in 1986 there was the hullabaloo in the news about Jerry Falwell and Southland Corp banning adult magazines from the stores. So what's new?
Lately I've noticed a large number of brand spanking new franchises opening all over central New Jersey. I counted five new stores on my way to work. I wonder if y'all are seeing similar growth?
Locally, 7-Eleven competes with small mom 'n' pop stores that sell coffee, lotto tickets and cigarettes. But those little stores can't compete with 7-Eleven, QuickChek, Wawa, Krauser's, Cumberland Farms, and On The Run. But in actuality, these new convenience stores are the biggest competition for quck-service restaurants.
Personally, if I need a gallon of milk, I'd prefer to stop at my neighborhood bodega for fresh fruits, vegetables, and Portuguese rolls -- delivered twice daily. She doesn't sell the latest fad energy drink, but she stocks upscale packaged deli and cheeses.
1050 Saint Georges Ave
Rahway, NJ 07065
Globally, 7-Eleven operates, franchises, or licenses more than 39,000 stores worldwide, with 8,200 stores in the USA. Initially, these stores were open from 7 a.m. to 11 p.m., but started switching to a 24-hour format in 1962.